Vinyl Drop Concept
Hyundai also wanted me to explore this emerging trend of hand drawn animated elements that became very popular on Instagram, one of the clients most successful channels. This was a great new way of combing assets for the client that had great engage
These car configuration animations increased engagement on the product lines through social media by 300%, something once static and uninformative became engaging via animation, I wanted the reveal to feel like a cloth was being pulled of the car ju
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